Alim is Head of Marketing at Toucan and a growth marketing expert with over 8 years of experience in the SaaS industry. Specialized in digital acquisition, conversion optimization, and scalable growth strategies, he helps businesses accelerate by combining data, content, and automation. On Toucan’s blog, Alim shares practical tips and proven strategies to help product, marketing, and sales teams turn data into actionable insights with embedded analytics. His goal: make data simple, accessible, and impactful to drive business performance.